Client Case Study
MetroPlusHealth
Content Creation
Thought Leadership Design for Executive Team
Our mission was clear: to help amplify the public profile of MetroPlusHealth (MPH), a healthcare provider dedicated to serving over 700,000 New Yorkers with affordable and accessible healthcare solutions.
The Challenge
To ensure culturally sensitive and relevant messaging for the targeted underrepresented communities, the MPH public relations team needed additional hands to create compelling content.
The Deliverables
By conducting a series of interviews with the executive leadership team, we crafted articles that were published in notable publications like Blavity, Amsterdam News, Crains New York, and others.
The Outcome
Our articles contributed to the advancement of MPH's mission by effectively reaching and engaging the target audience, increasing awareness of their programs, and enhancing their reputation as a provider of affordable healthcare.
"Wise, intelligent, brilliant and well-educated writers who can be trusted. I would recommend for any project that requires the very best writing, whether it's an op-ed or creative writing execution."
— Senior Public Relations Manager